7 tips for utilizing social technology for nonprofits

What is social technology? Social technology is a tool that allows us to easily create, share, and connect to each other. Some famous examples are YouTube, Facebook and Twitter. When the economy slows down and the non-profit budget is getting tougher, it is important for you that you find an alternative way to communicate with potential donors, volunteers and communities.

The following are the way organizations can print more fans by utilizing social technology:

1. Personification of your organization
Create a public profile about your organization and tell your story. People can relate to stories and start discussions from your point of view.

2. Use social networks to build the following
Create your organizational profile on various social networks. Connect with other groups and after you build your presence, start a conversation and push the interaction.

3. Start a blog on your website
Write about what your organization’s goals and how you will achieve it. Be sure to be consistent and post quality blogs regularly. In addition, make sure to send comments on other blogs that include similar problems.

4. Use RSS.
All blog traffic You must have a RSS feed. RSS allows your information to reach your audience through the media they choose.

5. Organized and network
Use your social connection to meet Meetups.com or Tweetups. Set the quick event that your social media followers can be present in the real world.

6. Use collaboration software
Use a social technology platform that helps you organize, interact, share and manage your daily work activities from anywhere at any time.

7. Social Bookmarking
The basic reason for “bookmarks” online is sharing with your friends and colleagues. Able to collect, organize, and share content related to the cause you will make all the latest people with the latest information.

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